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Posted on March 14, 2014August 1, 2020 by Zankhna Parekh

Fashion – Not all glamorous and a lot of grunt work!

I absolutely love the fashion industry. I love creating my own garments and heading

my own company- but it’s not all as glamorous as we sometimes make it out to be.

This weekend, I worked with some amazing people as we fought with the weather

and worked our hardest to make a beautiful photo shoot out of a tough situation.

I started out my day spending hours                     Z photobw

steaming and pressing the clothes for the

photo shoot. I then had to do some heavy

lifting as I loaded up my car with over 30

garments and headed an hour and a half

west to Greensboro, NC to meet with the

photographers and models to start the

shoot. To our misfortune, Greensboro had

been hit by the recent rain and ice storm

much harder than Raleigh. When we arrived

the studio was totally flooded, but as

anyone who works in fashion knows- the

show must always go on!

Note the Mud tracks on the floor – Thank goodness for editing!

See definition of “The dirty work.” We were                            blog pic 3.12.14-final 2

able to clean up most of the standing water,

but since the studio was actually set up in

an outdoor shed, we were not able to get

started until after 6pm! The models had to

continually walk between the shoot and the

changing area while making sure to keep

the garments clean in spite of the muddy

conditions. But let me tell you- my models

were absolute troopers, did I mentioned

that the temperatures dropped to freezing

that evening? And I did not see a single

frown.

I also discovered this weekend just how tedious

clothing photo shoots can be. Since this shoot

was focused on the garments- not the scenery or the background- it was critical that every                  blog pic 2 3.12.14-final

piece was photographed perfectly. Which

could sometimes take dozens of shots. We

finally packed up around 10pm and started the

trek back to Raleigh, I didn’t even sit down for

dinner until 11:45!

Despite the weather, the distance, and the

extremely long day, we ended up with some

beautiful shots. Just goes to show, sometimes

pain really is beauty.

ZANKHNA

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